Halo black history month social
343 Industries | Microsoft | Designer & Animator | 2022
Part of my job as a visual designer at 343 was to create assets for social media for the many Diversity & Inclusion initiatives the studio has. One such initiative is for Black History Month in which I was tasked with using the Pan-African flag in a clean, sophisticated design that works for 343 and Halo Infinite. Below is the final design that was chosen by the team -- it depicts the Zeta Halo used in the key art of Halo Infinite styled with the Pan-African flag colors.
Final Animated Graphic
With plenty of time to spare in the project timeline, I opted to animate the chosen design to help sell the connection between the design and Halo Infinite. I also chose to animate the Xbox BHM patterns in the design for further cohesion between the 343 and Xbox brands. Each video loops seamlessly.
![](https://cdn.myportfolio.com/b7c217973519e51bc0a2ed9f81c69b46/ed812497-4868-4ab6-84b9-a5d9cfa13cf6_rw_1920.jpg?h=524bbd2821fe97b4b00898ad3928a69b)
![](https://cdn.myportfolio.com/b7c217973519e51bc0a2ed9f81c69b46/75feca7f-90cd-48f4-b252-4d259672ad77_rw_3840.jpg?h=8f8cf7725bf5dd1e9bb56b36b6e58f56)
Side-by-side of Final & Inspiration
4:3 & Story Versions for Social Media
Alternate Design
This design was the second one chosen during early feedback with key stakeholders. As I had some additional free time on my hands between revisions, I chose to animate this one as well, as I felt it showcased the many strong black characters within the Halo franchise across all media.
![](https://cdn.myportfolio.com/b7c217973519e51bc0a2ed9f81c69b46/fc90f060-0a69-4fd4-9ec0-a71729118083_rw_1920.jpg?h=f62b19cce88ca98bad9d1ba10f580fd5)
![](https://cdn.myportfolio.com/b7c217973519e51bc0a2ed9f81c69b46/9359953e-677d-4775-a9a7-faca705a2157_rw_1920.jpg?h=33151371668f2c6d5206b28e9e1f7105)
![](https://cdn.myportfolio.com/b7c217973519e51bc0a2ed9f81c69b46/4c135f85-43cd-43b3-a9fa-93636e5fb5b9_rw_1920.jpg?h=78e78d19878bcb1e28a8efd309d118b9)
![](https://cdn.myportfolio.com/b7c217973519e51bc0a2ed9f81c69b46/acf02732-2aa0-46fe-9a01-f998f006a14a_rw_1920.jpg?h=583b9c852a2e87cab682e04a0afce5c2)
Early Round Static Concepts